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Latest news from Web Office Systems
Airkix - Building Stronger Customer Relationships
Date: November 2007
Clients are continuing to benefit from adopting the FuseMetrix system long after initial implementation.
Airkix, the company that makes indoor skydiving a reality through a vertical wind tunnel has recently launched its initial Customer Service Indexing System. Aimed at strengthening its relationship with its customers this new initiative has been made possible with a creation of a database of over 40,000 flyers built up over the past months through a tailor made application on the FuseMetrix system.
As an organisation which provides a leisure experience, Airkix is always seeking ways to continually improve its offering. Simon Ward, CEO realises that customers have the best feedback and are usually happy to provide it if it is a quick and simple process.
An online questionnaire allows recipients to grade their experience, indicate whether they would recommend Airkix in the future and also provide an opportunity to make further comments. The brief to FuseMetrix also required the system provide real time analysis and a semi-automated response function. With hundreds of responses coming in, it.s vital that a standard email can be sent in batches or be edited very quickly.
A personal response from the CEO of the company provides customers a clear message that Airkix genuinely values all feedback and everyone who participates will receive an email.
FuseMetrix also allows the results to be instantly filtered throughout the whole organisation, ensuring that any actions required can be implemented immediately and so continuing to provide Airkix with a competitive edge. As many of the comments are nothing but praise for the organisation and individuals, it also proves to be motivating for the Airkix team.
For further information, please contact us free on 0800 043 50 40.
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